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It’s impossible to predict and plan for every crisis situation, but it is possible to prepare for the unexpected – that’s where a business continuity plan comes in.

In this blog we talk about why business continuity is important, and why every business should have a plan in place.

Having a business continuity plan makes it easier to respond to a crisis effectively when one occurs. Without a plan in place, time could be wasted trying to figure out how to react. During that time, bigger problems could emerge that put employees at risk.

Every organisation needs to have continuity plans in place (Landry) to be able to:

  • Respond quickly
  • Leverage supporters
  • Put employees and potential victims first
  • Avoid placing blame
  • Be transparent
  • Keep a consistent message

As Gov.UK (, business continuity planning) explains, effective plans need to be in place to “build resilience” against a disaster, whether it’s in the form of a pandemic, a terrorist attack, or anything else.

Business continuity plans allow for banding together when a “what if” scenario presents itself. It ensures that individuals and departments know the role they play and the actions to take to keep the business operational and people safe.

Each and every business or government entity needs a continuity plan, especially when there are 500+ employees in place. Looking into technology and solutions that can improve processes ahead of time is critical.

We’ve put together a whitepaper that explains the importance of communication during a crisis. We’ll also share the Zecure features that are helping companies in the public, private and non-profit sectors to take control of their comms and protect their people and operations.

Get the white paper